Manzone: Achievement and International Plan
Manzone is a local fashion retail, visioning to be the best label in Indonesia. Fit to its name, Manzone focuses on men fashion, providing products for age range 16 to 45.
Its mission, building local brand to be on par with internasional brands, is an examplary fighting. Today, the domestic market of men fashion is still dominated with international “players”. One of its fight to do its mission and embrace more buyers, as well as more contribution to the development of domestic fashion, Manzone joins Jakarta Fashion Week 2018,for the first time.
At its fashion show, held at Fashion Atrium, Manzone displayed its modern and playful strings of piece. “The Pursuit of Nature”, the newest collection theme was inspired with the fresh of the nature, dominated with floral motifs. However, you will not be less masculin wearing them for biru pallets come to the rescue. You are in, anyway, in man zone!
The clothing quality the label has is superb and, the most importantly, is 100% local produced. On a talkshow, Sunday, October 22, 2017, Sally Sumakul, the Brand Manager of Manzone, explained in detail the vision and mission of Manzone in the contribution of taking Indonesia to internasional market. Apart from having stores in main cities throughout Indonesia, and counting, she also revealed that the plan to expand in international market is on progress. Manzone will take part in World Cup 2018 in Russia. Now, that’s a trend!
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